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Bed and Mattress Affiliates

August 2nd, 2011

Archers Sleepcentre has agreed a contract with Webgains to run an affiliate marketing program that pays affiliates up to 8% commission on sales to market our products and advertise our website.

We are totally new to marketing our web site using third party marketing and from our perspective 8% appears a very good deal. In fact we are only offering this commission because our competitors such as Mattressman, Bedroomworld and Bedstar make these offers.

Sometimes I do feel like a gold prospector out …continue reading : Bed and Mattress Affiliates

Bedroomworld best UK online bed retailer: discuss

July 20th, 2011

In 2009 I think bedroomworld.co.uk and it’s sister site mattressworld.co.uk were among the best UK online bed retailers. Part of the World Stores Group and in 2009 they were rocking and rolling.

Biggest selection, fastest delivery and good prices.  Hard to beat.

What about now in 2011?

Well you need to go back a bit further. 2007 to be exact.

At Archers Sleepcentre we eat and sleep beds. Every new model that comes on the shop floor is eagerly awaited and the sales staff devour …continue reading : Bedroomworld best UK online bed retailer: discuss

Sleeping Positions: bad backs, snoring, pillows between your legs

July 15th, 2011

37% of teens change which side they sleep on each night, a survey by Archers Sleepcentre recently revealed.

Choosing to sleep on your side, front or back affects the alignment of your spine. This influences not just your quality of sleep but your posture and comfort during the day.

This is especially important for the 15 to 18 year olds that were sampled in the Archers survey. Whilst growing, a bad posture can cause long term damage to your back. However, the way you sleep is important for adults as well as stress in your back can seriously disurb your sleep.

Each position has its own pros and cons, meaning not everyone should sleep in the same ‘optimum’ way. Your position can even indicate what you’re like as a person.

Sleeping On Your Back

Health: Opening up your body by sleeping on your back stops your intestines from becoming cramped and causing indigestion. It doesn’t properly align your spine however. Putting a pillow under your knees can help adjust this.

Comfort: Snorers should beware of sleeping on their back. Because your throat muscles are pushed back, slightly constricting your airways, it usually causes snoring.

Only 2% of the teens in the Archers survey slept on their back, however, 12% admitted to snoring. So sleeping on your side might be a cause of snoring, but changing your sleeping position might not be the cure.

Personality type: Usually a reserved person. Having your hands above your head could mean you’re good at listening to others. However, hands at your sides are an indication you don’t like to be the centre of attention.

Sleeping On Your Front

Health: This quite often causes lower back pain as it pushes the lower vertebrae together. It also causes you to turn your head out to the side which puts out the alignment of your spine even further.

Comfort: It can make you wake in the night with breathing difficulties as your face it pressed against the pillow. You’re also more likely to have your feet  stick out the covers. 70% of girls in the survey got cold feet in the night so this is one positon they should stay away from.

Personality type: Can’t take criticism well.  These people might be quite cheeky and loud, but are often insecure.

Sleeping On Your Side

Health: This is the most popular of the sleeping positions, being the choice of 47% of the survey takers. It supports the natural curve in the spine, as long as your pillow  doesn’t let your head to drop past your shoulders.

Putting a pillow between your legs takes the pressure off your back when sleeping on your side.

Comfort: Sleeping on your side can hinder the circulation to your arm if your mattress doesn’t have the right support. Memory foam mattresses are heat sensitive and mould to pressure points – like your shoulder – in the body, this stops the problem.

Personality type: (varies with the positioning of your arms) Arms at your side means you’re fairly easy going, but possibly over trusting. People with their arms reached out, however, are quite stuck in their ways and pessimistic. People who curl their arms and legs into a foetal position (the most common position) are usually resilient, though can be a bit shy.

Here’s hoping you can now get rid of that bad back or poor posture.

Archers Sleepcentre recommends:
Rest Assured Prestige Memory Foam Mattress
Dreamfinder Luxury Quilted Visco Pillow

Skin Irritations in Bed: fungus, heat rash, dust mites, acne

July 12th, 2011

Only 21% of teens sleep right through the night, a survey by Archers Sleepcentre has recently revealed.

The survey of 90 Glasgow school pupils also showed other strange habits of these 15 to 18 year olds. 24% of them still sleep with a toy for example.

Keeping socks on in bed, tossing and turning in the night, wearing pyjamas; things like these were examined to see if they affected the teenagers’ quality of sleep.

Many of these factors help or hinder skin irritations. So here’s what you need to know about bedtime to …continue reading : Skin Irritations in Bed: fungus, heat rash, dust mites, acne

Stop Falling Asleep On The Sofa: get a good bed, hide the alarm clock

July 11th, 2011

1 in 20 teens fall asleep on the sofa every night, a survey by Archers Sleepcentre has revealed.

The survey, of 90 Glasgow school pupils also showed that 50% of teens fall asleep on the sofa at least once a month.

Easy to dose off on the couch but impossible to get to sleep in bed. Sound familiar? Dubbed as a …continue reading : Stop Falling Asleep On The Sofa: get a good bed, hide the alarm clock

Nightmare Cures: diet, exercise, good bed.

July 8th, 2011

Half of teenagers still have nightmares, a survey by Archers Sleepcentre has revealed.

After sampling 90 Glasgow school pupils between the ages of 15 and 18, Archers Sleepcentre discovered that 45% of boys and 52% of girls had at least one nightmare in the last month. Despite this, only 15% sleep with …continue reading : Nightmare Cures: diet, exercise, good bed.

Cure for Cold Feet: warm bed, iron, decaffeinated coffee

July 7th, 2011

Twice as many women than men suffer from cold feet – 70% of women in fact – a recent survey by Archers Sleepcentre revealed.

It’s something we’ve all found out to be true the hard way (by having them pressed against your back in the morning) and this survey prompted me to find out how to get rid of these mood-killers lingering below my ankles.

Socks. This is the obvious answer, but only 12% of people in the survey wear socks to …continue reading : Cure for Cold Feet: warm bed, iron, decaffeinated coffee

Silentnight PocketZing Divans and Mattresses

June 18th, 2011

10 hardy souls from Archers Sleepcentre travelled to Silentnight and Salterforth to see the new PocketZing divans and mattresses that are coming to our shop floors very soon.

It was an overnight training session so on the way we took in a visit to Rest Assured at Batley, the Silentnight factory at Barnoldswick and of course the venue for many a previous visit, the Silentnight Salterforth showrooms.

I tagged along not just to see PocketZing and give Graham Butterfield, our Silentnight Sales Director a hard time, but to get to know our new staff and get to know our suppliers a wee bit better too.

I didn’t know that Susan from Ayr lives in a trailer park at Dunure, for example, and shoots a …continue reading : Silentnight PocketZing Divans and Mattresses

Archers Sleepcentre New Facebook

June 11th, 2011

It is hard for 60 staff in 11 different locations to get to know each other. So we have set up a new Archers Company Facebook account to help us all keep in touch.

We have kicked things off with staff biographies and loads of picture albums (mug shots, other halves, kids, pets and cars). I hope we will get biographies and pictures of all our staff and all our suppliers and over time everyone will get to know each other that much better.

I haven’t really got to understand how Facebook works. Still struggling over tagging photos and I’m not sure that some of the comments that are being made might be going to places that perhaps they shouldn’t. I guess we will know when we get the lawyers …continue reading : Archers Sleepcentre New Facebook

Good Beds for the Elderly

June 10th, 2011

The Silentnight Spirit was the mattress that came out on top when I spoke to Stevie McGuire from Archers’ Auldhouse branch.

“You get a lot of older folk that want the same mattress they’ve had in the past. They’ll lie down on a memory foam mattress and think ‘no, no, this feels too different’ so really a lot depends on what the customer has had previously.

For back pain the Sealy Backcare Elite is a popular choice, which is a very firm mattress that gives a lot of support.

Memory foam is quite firm though, so when you get older and less mobile it’s not as easy to toss and turn on.

This is why Silentnight Spirit is a good bed for the elderly because it has the same effect as memory foam but it’s not as sinking.

The mattress has seven zones of Miracoil springs to provide targeted support, and an extra cushioning layer. It’s softer at the top and foot of the bed and firm at your hips. So you don’t fall way into the bed and leave your shoulders hunched in your sleep.

It’s no turn as well which saves a lot of hassle.”

So the word from Stevie is that Silentnight Spirit seems a good compromise for a lot of elderly people. Go into an Archers Sleepcentre store to have a lie down and find out what suits you.